UNLOCKING GENEROSITY

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2024 Major Donor Generosity Report

The front page of the Generosity Report

Every year, Westfall Gold conducts an in-depth analysis of data from its engagement strategy to continuously improve results for its clients. Westfall Gold is releasing these insights to the nonprofit community in the 2024 Major Donor Generosity Report, which addresses these five donor development topics:

  • Unrestricted Giving Trends
  • Mid-Level Donors Capacity
  • Lapsed Donors Re-Engagement
  • Gatherings Linked to Major Donor Engagement
  • Benefit of Effective Relationship Managers
ACCESS COMPLIMENTARY REPORT  →